sa国际传媒

Skip to content
Join our Newsletter

sa国际传媒's road to recovery: Personal care sector to remain six feet from normal

From gyms to dental clinics, the 鈥榥ew normal鈥 will likely be continued social distancing
Laila-Testini-hair-salon-Rob-Kruyt
Laila Testini, owner of Crush Hair in Surrey, has stocked up on face masks, shields and cleaning products

At some point, even Provincial Health Officer Dr. Bonnie Henry 鈥 who revealed she cut her own hair during the pandemic, after ordering hair salons and barber shops closed 鈥 is probably going to want to have a professional style her hair.

She may have to wait until the end of May, unless she decides hair salons and barbers can reopen sooner than that.

And like so many other British Columbians, Henry may also want to go to a dentist for a teeth cleaning, an optometrist to get her eyes checked or prescription update, and maybe work off some stress at the gym.

Those types of personal care services will likely reopen on a staggered basis, and none of them will be offered in a way that could be described as 鈥渘ormal,鈥 say the businesses that are preparing for a green light 鈥 which is actually more of an orange light.

Going to the gym may involve having to make an appointment, not just dropping in, and members may not be allowed to change and shower after their workout.

Your haircut may be more expensive, and you may be expected to wash your own hair before you show up for your appointment, and wait outside until your turn comes, to limit the amount of time you are in the salon.

鈥淒r. Bonnie Henry鈥檚 order for our industry to remain closed is until the end of May,鈥 said Greg Robins, executive director of the Beauty Council of Western sa国际传媒, which represents barbers, stylists, spas, cosmetologists and body waxers. 鈥淣ow, she could shorten that or she could extend it.鈥

In order to plan for a phased reopening, the council has looked to other jurisdictions that are moving earlier on reopening and to those sectors, like grocery stores, that have managed to operate throughout the pandemic, for ideas on how to serve customers again, while maintaining enhanced health, safety and sanitary measures.

鈥淭here are simple things, like tape on the floor people to stay a certain distance apart, hand sanitizers available for customer use, possibly barriers between client and provider, and perhaps the mandatory use of face masks,鈥 Robins said.

Laila Testini, owner of Crush Hair Co. in Surrey, said all of her 11 stylists have had to take an online sanitization course in preparation for reopening.

鈥淚鈥檝e ordered masks and face shields for all of our employees, and I鈥檝e stocked up on all our cleaning products because I鈥檓 worried there鈥檚 going to be a run on those,鈥 she said.

In some jurisdictions, a phased reopening will see hair salons and barbers allowed to reopen before other personal care services, like beauty spas and hair waxing salons.

Asked if that may be the case in sa国际传媒, Robins said: 鈥淚 wish not, but I think yes.鈥

If you need dental work, expect a backlog, even when dentists are allowed to start performing non-emergency dental work, like fillings, crowns and cleanings.

Care Dyck, manager at Aurora Dental Clinic, expects a demand backlog to be exacerbated by expected limits on the number of dentists, assistants and patients in the clinic at a given time.

鈥淚f you normally have a full schedule, your full schedule now is maybe half the capacity that it was,鈥 she said. 鈥淪o there is going to be some backlog I think, for sure.鈥

The same may go for optometrists. Like dentists, they are currently allowed to deal only with emergencies, like eye infections.

Devin Almond, a partner at Nuvue Optometry in Kelowna, said optometrists had hoped for a phased reopening May 1, but now expect it in mid-May.

As for fitness centres, gym owners are brainstorming ways to reduce contact between members and staff.

Club 16 Trevor Linden Fitness centres plan to add cleaning staff and cleaning stations and limit the number of members in the gym at any one time. Linden is hoping for a reopening by the end of May.

鈥淲e鈥檙e really in the ideas stage right now of just figuring out how we keep our members and staff as safe as possible,鈥 Linden said. 鈥

This story is part of a series on the next steps for sa国际传媒 businesses across a wide range of sectors as the province edges closer to the easing of COVID-19 safety measures. Check out all previous stories in this series, and stay tuned for further stories being published throughout this week.

Previous stories in the series: