Uber says it wants to partner with TransLink to mine its bus and train data for a mobility app with integrated transportation options 鈥� minus taxis.
鈥淲e鈥檙e committed to partnering with those South of the Fraser and we鈥檙e committed to partnering with TransLink,鈥� said Michael van Hemmen, head of Uber鈥檚 Western sa国际传媒 division, at a Surrey Board of Trade event focused on transportation Thursday afternoon.
The board鈥檚 keynote speaker was TransLink CEO Kevin Desmond, who has openly supported ride-sharing companies coming to sa国际传媒 despite a lack of political will to establish a regulatory framework until recently.
Uber intends to operate only in Metro Vancouver after provincial government ride-sharing applications opened earlier this month. It cites a burdensome regulatory framework for not entering rural markets across the province.
While van Hemmen thanked Desmond for his support, in the U.S. Uber announced the expansion of the Uber Transit app to 10 more cities worldwide. The revamped Uber app incorporates local transit routes, timetables and real-time data into a so-called one-stop shop for commute planning.
While it may seem counterintuitive to provide users with non-Uber options, van Hemmen echoed the statements made by Uber executives that doing so would lead more people to the app and ultimately more revenue.
鈥淲e鈥檙e trying to provide riders with all their options in one place at their fingertips so they can make the best decision about how to get to their destination,鈥� said David Reich, Uber head of transit, in an interview with the San Francisco . 鈥淥ur goal is to be the Amazon for transportation. Transit is the backbone of how people move around their cities,鈥� said Reich.
It鈥檚 San Francisco where a ballot initiative is taking place in November to levy a tax on ride-sharing to pay for public transit, the Chronicle reported. That鈥檚 because have blamed ride-sharing for increasing congestion.
Desmond has long supported ride-sharing, believing it will complement transit services in the Lower Mainland.
Unlike most jurisdictions in North America (all of which introduced ride-sharing in the past decade), TransLink has seen exceptional growth in ridership, said Desmond, who is not concerned about negative effects of ride-sharing.
鈥淭ransit investments are not necessarily going to eliminate congestion. We鈥檙e a busy, thriving region. So in a vacuum you always fill up the vacuum, so congestion is part of the nature of a very successful region,鈥� said Desmond.
鈥淚f we can provide more and better choices, that if you don鈥檛 have to drive you can choose a really good product like, say route 555, that鈥檚 our goal; it鈥檚 to provide more and more of those choices and then more and more people will take those alternatives. It might be transit it might be an Uber some day. Our job is to provide those choices.鈥�
The board meeting was sponsored by Uber.
While the board supports Uber, the city鈥檚 mayor Doug McCallum, who has the backing of the politically active taxi industry, is in opposition to it, citing congestion concerns. Earlier this month he said he would not issue business licenses to ride-sharing companies, but the Ministry of Transportation dismissed the idea. It鈥檚 unclear whether McCallum will be able to pass bylaws that can disrupt ride-sharing services; the provincial government has told municipalities to consult legal counsel on such matters.
Van Hemmen said he鈥檚 confident consumer demand for his company will prevail.
At the event, Desmond spoke to the proposed SkyTrain extension to Fleetwood and the next steps required to fund the extension further to Langley.
Board executive director Anita Huberman spoke to the benefits of what would have been a much longer, albeit slower, light-rail extension that was scuttled by McCallum immediately after he assumed office last November.
Huberman stressed that improved transportation is critical for the city鈥檚 growth. She said Uber will complement Surrey鈥檚 transit network given its expansive size.
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