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Miami exhibit tells story of shirts

Worn from Mexico to Florida, guayabera shirt has its roots in 19th century Cuba
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Guayabera from the 1970s worn by then Mexican president Luis Echevarria is in the exhibition.

Its roots are in 19th century Cuba, but the guayabera - a button-down shirt in cotton or linen with four pockets and embroidery or pleats down the front - has evolved into a fashionable and formal shirt worn from Mexico to Miami.

The Guayabera: A Shirt's Story at the HistoryMiami museum is the first exhibition to trace the story of the shirt's evolution through Cuba, Mexico and the United States, where it is particularly popular in cities with large Latin American and Caribbean populations. The exhibition runs until Jan. 13.

Very little has been written about the origins of the guayabera, so researchers visited Cuba, Mexico and Miami to find out more about the shirt worn by everyone from guajiros (peasants) and abuelos (grandfathers) to politicians and celebrities.

Research suggests the guayabera originated in Cuba and was worn in the countryside, but the garment may have looked like the Spanish military uniform made out of a fabric called rayadillo (blue-and-white striped material) worn by soldiers during the Cuban War of Independence.

"The historical evidence that we uncovered suggests that in the late 1800s, a clothing item called the guayabera existed.

What that looked like is another story," said Michael Knoll, curator of the exhibition and Histo-ryMiami folklorist.

Pointing to a military garment on display and a document referring to the Spanish military uniform as "guayabera," he added, "There are features of this shirt that are clearly reminiscent of what we understand the guayabera to look like today."

Unlike the contemporary guayabera, the military garments featured four pockets along the hem. By the mid-20th century, it had evolved into its iconic version: white, long-sleeved, linen with two chest and two hem pockets.

Knoll said the shirt "slowly died as a popular tradition in Cuba, to the point where today it's associated with the government." The shirts are available for tourists in Cuba, but guayaberas are rarely seen on the streets in Havana today, he added.

After the Cuban revolution in 1959, manufacturers in Mexico took over production of the shirt and at some point, embroidery was introduced, adding the textile tradition among the Mayan culture to the shirts.

Also called the "Mexican wedding shirt," the guayabera became even more popular during the 1970s, when then-president Luis Echevarria began to wear the shirts for government and business purposes "to connect to the population." (Politicians sometimes don guayaberas when campaigning in Miami to connect with the Hispanic vote.)

Miami became the hub for innovation, carrying on the tradition of the shirt while reinventing it to include fashion-forward styles with prints and unique fabrics such as denim.

On display at the exhibition are tunics for women, including a long black dress worn by salsa queen Celia Cruz, baby rompers and mini-guayaberas for boys made by Old Navy (although a boy's version of the shirt has existed since 1940s).

"It's important to try to appeal to the contemporary taste, including the youth," Knoll said. "If it doesn't evolve, it's going to die."

The shirt, worn untucked, has become a staple for beach weddings, with its linen fabric and light colour keeping the wearer cool and a style that can pass for formal.