TORONTO — After a 10-year hiatus, Canadians will be able to get their hands on the iconic McRib sandwich starting today.
McDonald's sa¹ú¼Ê´«Ã½ says the sandwich has been subject to social media speculation over the years as customers wondered if it would return.
Spokeswoman Alyssa Buetikofer says in a news release that the fast-food restaurant received thousands of inquiries on social media asking it to bring back the McRib last year alone.
McDonald's says the McRib, which is a barbecue sauce covered, boneless pork sandwich, is available for a limited time.
The menu change comes at a time of fierce competition in the fast-food sector.
McDonald's faces off with Tim Hortons, Wendy's, Harvey's and a number of more recent entrants to the Canadian market such as Jollibee, Dave's Hot Chicken, Blaze Pizza and Chick-fil-A.
This report by The Canadian Press was first published Jan. 30, 2024.
The Canadian Press