Country star Taylor Swift's latest single made a record breaking entry in Wednesday's Billboard Digital Songs chart, scoring the biggest digital-sales week ever for a song by a female artist.
Swift's song We Are Never Ever Getting Back Together quickly rose through the charts and gained strong radio play after its release last week, selling 623,000 downloads, according to Nielsen Sound Scan.
The song also hit the Billboard Country singles chart.
"Taylor appeals to a younger female demographic that tends to buy a lot of music and after the years, she's become a staple of two pretty popular formats, country and pop, and she's able to manipulate both formats," Silvio Pietroluongo of Billboard told Reuters.
Pop singer Ke$ha's TiK ToK previously held the title for the biggest firstweek digital sales by a female artist, with 610,000 downloads.
Only male rapper Flo Rida's Right Round sits above Swift as the single with the largest first-week download sales, clocking in at 636,000 copies.
The success of Swift's latest single - the first from her upcoming album Red - sold almost double the number of her previous best-selling song, Love Story, which debuted with 360,000 copies in the first week of its release in December 2008.
